Sales Strategy
Strategic approaches to maximize revenue and team performance.
5 articles
Why Real Estate Buyers Go Silent After Requesting Details
A buyer reaches out, asks for pricing or floor plans, and then... nothing. Discover why interested buyers disappear after getting exactly what they asked for, and how to keep the conversation alive.
Why Your Lead-to-Visit Ratio Is Stuck Below 15% (And How to Fix It)
Industry data shows that less than 15% of real estate leads ever visit the site. Why is this number so low, and what are top-performing teams doing differently?
The "No-Show" Epidemic: Why 50% of Your Scheduled Meetings Fail
Driving to a site visit only to face a "no-show" is the costliest problem in real estate sales. It’s not just bad luck, it’s a broken confirmation process. Here is how to fix it.
The 'Call Everyone' Trap: Why High Volume Hurts Site Visit Conversion
Calling every lead feels responsible, but it often dilutes focus and mistimes follow-ups. Discover why prioritizing buyer readiness drives more site visits than blind volume.
Stop Burning Leads: Why Round-Robin Distribution Fails in Real Estate
Most CRMs distribute leads equally. But in real estate, equality kills performance. Learn why performance-based routing is the secret to higher conversions.